Leverage the Power of Testimonials

In this episode of The Marketing Minute, we dive into one of the most effective tools in your marketing arsenal: testimonials. Testimonials are more than just kind words—they're powerful social proof that builds trust, establishes credibility, and converts potential clients into loyal customers.

However, not all testimonials are created equal. There are different types of testimonials and should be used where relevant and necessary.

We’ll explore the three must-have testimonial types you need to grow your business, including

  • Product explainer testimonial
  • Service testimonial,
  • Social media testimonial.

Plus, I’ll share practical tips for gathering testimonials and using them effectively in your marketing strategy.

Don’t miss this very short episode if you’re ready to amplify your earned media game and let your customers do the talking for you.

Relevant Links Mentioned in the Episode: 

Why You Should Tune In:

✔️ Learn how to identify the right testimonials for your business.

✔️ Discover practical tips for gathering and using testimonials effectively.

✔️ Get access to exclusive resources to elevate your testimonial game.

And as always, I’d love to hear from you - follow me on social – you can find me on most of them all by searching denise fay.

And share your story on social and tag me with #marketingminutewithdenise. Feel free to email me at denisefay @achievemarketing.ie aswell – I love to cheer you on and I especially love hearing from podcast listeners.

Lastly, if you loved the show, I'd love (yes, more love!) if you could do three things:
1. Subscribe to the show where-ever you get your podcasts,
2. Leave a review on your podcast platform of choice,
3. Share this show with your business owner friends.

A rising tide raises all boats so lets support each other to grow. The more business owners and entrepreneurs who hear this content, the more their businesses will grow. We'll create ripple effects across the world together.